My latest for the New York Times
I wrote a piece for the New York Times about the rise of African skin care ingredients and how that dovetails with another major trend in the industry--compassionate consumerism. Many companies are trying to do good in Africa, offering fair wages and other benefits--the building of schools and infrastructure and provision of childcare, for example-- to the mostly female collectives that collect the natural ingredients that end up in our favorite products.
The next steps are clear: We need more companies that are owned or co-owned by African nationals and we need the ingredients to be refined and packaged in Africa so that there is more value added "on the ground."
From the article:
Read the whole story here.